The company had a widely distributed organization that was rapidly growing
The company employed many temporary workers that involved high churn
While the point-of-sale (POS) system was well integrated, many other business performance metrics were not visible at HQ
The company wanted to improve visibility and performance of its entire operations
The company deployed Teamchat for attendance montoring across the entire organization – 2,000 outlets and 50,000 employees by setting up groups that mapped to their organization. Some of the groups were self-organizing i.e. store managers would create their own groups adding / deleting new staff as required.
Attendance monitoring was enabled through Teamchat. When employees arrived on site, they had to check-in to work.
The company used Teamchat not just for people-to-people communication, but also machine-to-machine communication. They connected store cameras to Teamchat, enabling live footfall counting across all store locations. The cameras also enabled the monitoring of paid-promotional displays, which was immensely valuable to the sponsoring brands.
The stores used Teamchat to also track status of home deliveries, dramatically reducing the excessively inefficient communication overhead.
The company also invited their loyalty club customers to download Teamchat. They were sent special offers and live limited-time offers via Teamchat. Customers could also lookup the status of loyalty points automatically.
The company used Teamchat to get instant feedback from store managers on performance of special sales events. Even ad hoc queries were now possible.
Store managers were able to share best practices across the organization, or react immediately to fast moving trends.
The company was able to improve its operations across many dimensions:
Improved visibility into operating metrics
“Remote eyes” capability in stores was very valuable
Increased sales from loyalty club members
Reduced communication overhead for store managers
Increased promotional revenues from advertisers
Improved HR process compliance, especially for temporary workers
Connect with Teamchat to know how it can benefit your business